Plausible Analytics

Privacy-friendly website analytics without cookies or personal data collection

plausible.io
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Category
Analytics
Sub-Category
Web Analytics
Pricing Model
Freemium
Starts From
$0/mo (self-host)
Platforms
Web

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What is Plausible Analytics?

Plausible Analytics is a privacy-focused website analytics platform with real-time traffic reports, conversion tracking, and audience insights. It suits founders and teams who want actionable website metrics without complex analytics dashboards.

Who should use Plausible Analytics?

  • You want to understand website traffic without collecting personal data or using cookies.
  • You are a solo founder who needs clear traffic reports without complex analytics configuration.
  • You want to measure signups, purchases, form submissions, and other conversion goals.
  • You manage multiple websites and want consolidated dashboards with team sharing.
  • You need to embed analytics in your SaaS product or access website statistics through an API.

Key Features of Plausible Analytics

  • Real-time dashboard for visitors, pageviews, sources, and conversions.
  • Audience segmentation with filters for traffic source, page, location, and device.
  • Goal tracking for signups, purchases, form submissions, and custom events.
  • Funnel analysis and user journeys to identify conversion drop-offs.
  • AI traffic analytics for visits referred by AI assistants.
  • Revenue tracking and custom properties for additional event context.
  • Stats API, Events API, and embeddable dashboards for integrations.
  • Open-source, self-hostable Community Edition for greater deployment control.

Integrations Supported by Plausible Analytics

WordPressGoogle Tag ManagerGoogle Search ConsoleGoogle Data StudioShopifyWebflowSquarespaceWixNext.jsGhostHugo

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